ABSA CAPE EPIC 2017

Land Rover, the official vehicle and route partner to the Absa Cape Epic, will be supplying vehicles for use along some of the toughest and most gruelling terrain in the world. The 14th edition of the Absa Cape Epic will take place from 19 to 26 March 2017 and will be as challenging as ever. 

The route changes every year, leading aspiring amateur and professional mountain bikers from around the world through roughly 700km of beautiful scenery and 15 000m of accumulated climbing, over some of the most magnificent mountain passes in South Africa. Local and international mountain bikers will tackle the demanding eight-day adventure through the Western Cape region. This year’s edition of the Epic will see 1 300 riders take on a challenge like no other when they depart Meerendal Wine Estate and head for the rugged, mountainous terrain of the Western Cape.

Among the riders will be the 12 members of Team Land Rover, which includes Cape Epic veterans, South African athletes, dealers, and even a Land Rover customer. Over seven days, seven stages and 691 kilometres, these unruffled heroes will put one another and their bodies to the ultimate test as they aim to conquer the world’s toughest mountain bike race before crossing the finishing line at the exclusive Val de Vie estate. 

“Land Rover supports outdoor adventurers with vehicles that have capability and composure on all terrains, and that’s exactly what the Epic demands of competitors – it’s a natural fit for the brand,” said Lisa Mallett, Director of Marketing at Jaguar Land Rover South Africa and sub-Sahara Africa. “For this year’s Epic we invited some of the toughest sportsmen and mountain biking enthusiasts who share a passion for off-road adventure, and embody the spirit of going Above and Beyond.”

The All-New Land Rover Discovery will make its first public appearance at the 2017 Absa Cape Epic. Spectators who attend the Absa Cape Epic Prologue at Meerendal Wine Estate on 19 March will be first to get an exclusive look at the latest Discovery, ahead of its local launch in July this year. Attendees will have another chance to get up close and personal with the newest Land Rover at the Grand Finale on 26 March, at the award-winning Val de Vie estate. 

The All-New Discovery is a full-sized, three-row, seven-seat SUV with unbeatable capability and versatility. It embodies the unstoppable spirit of adventure through Land Rover’s drive to go Above and Beyond – characteristics shared by all of the competitors in this gruelling and unforgiving mountain bike race.

HERE ARE SOME INTERESTING STATISTICS ON THE 2016 ABSA CAPE EPIC

© JAGUAR LAND ROVER LIMITED 2016 

28 Victoria Link, Route 21 Corporate Park, Nellmapius Drive, 
Irene X30, Centurion, Tshwane, Gauteng, 
South Africa

The fuel consumption figures provided are as a result of official manufacturer's tests in accordance with EU legislation. 
A vehicle's actual fuel consumption may differ from that achieved in such tests and these figures are for comparative purposes only.