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Lapland’s frozen wilds and boundless forests have to be seen to be believed. Our choice of two tours
behind the wheel of a Range Rover Sport are your chance to see them in style.


Situated within the sub-zero terrains of the Arctic Circle, Lapland is an environment of extremes. With our expert team as your hosts, you’ll be able to experience the best it has to offer. Impressive pines, ice-covered lakes and snow-capped slopes are just the beginning.




    A four-day ice-cold adventure that offers a perfect mix of driving experiences and traditional Scandinavian cultural activities. If you’re lucky, you may even encounter the endlessly beguiling Northern Lights.


    If you’re a driving enthusiast, you’ll love the further hours behind the wheel on the four-day South Tour. Expect a true Arctic adventure with the promise of more miles across the frozen landscapes.


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    Who operates Land Rover Adventure Travel Lapland?

    Zum goldenen Hirschen X zerotwonine GmbH operates the Land Rover Adventure Travel Lapland programme in conjunction with Land Rover, who provide the vehicles and the qualified Land Rover Experience driving instructors. The drive programme has been designed by Land Rover plus you have a programme manager who oversees all aspects of your driving experience to ensure it runs smoothly.

    Who does the driving?

    You do! There will be a team of Land Rover Experience instructors on hand to provide expert guidance and tuition, but you are behind the wheel.

    What language will the trips delivered in?

    The programme is delivered in English.

    What other activities are available?

    There are other optional extras available to be added to your trip (for an extra charge), which can be purchased in advance when booking your place. For more information about these, please contact Zum goldenen Hirschen X zerotwonine GmbH at the following:

    E-mail: or telephone: +49 69 460 97 47 47 (09h00 – 18h00 (CET), Monday to Friday, excluding locally relevant holidays. Local operator charges may apply).
    When do the bookings close?

    Bookings will be closed 4 weeks prior to rotation start date.

    Do I need to purchase extra insurance to be able to drive?

    Additional vehicle insurance is not required but it is mandatory for guests to purchase a comprehensive travel insurance policy. Travel insurance for guests with a primary residence in Germany or a bordering country can be purchased via our operating agency Zum goldenen Hirschen X zerotwonine GmbH. Please contact them as follows:

    E-mail: or telephone: +49 69 460 97 47 47 (09h00 – 18h00 (CET),
    Monday to Friday, excluding locally relevant holidays. Local operator charges may apply).

    What is included in the price of the Land Rover Adventure Travel Lapland?

    General inclusions are as follows - all driving activities, hotel accommodation (with double bed), breakfast, lunch & dinner, drinks with meals and airport transfers to/from the airport. Please refer to your individual itinerary for the exact inclusions. Please note that due to the level of driving involved, alcohol is only included with your dinner and will be limited. Soft drinks, tea and coffee are included with all meals.

    What isn’t included in the price of the driving experience?

    Flights, meals and drinks that are not specified in the programme, optional activities (for example dog sledding) visa fees (if applicable), travel insurance and any pre or post-trip arrangements that deviate from the itinerary.
    I’ve never driven a vehicle on snow and ice before, can I still participate in the Land Rover Adventure Travel Lapland?

    Absolutely – the driving activities are designed for drivers of all abilities. You will receive thorough driver briefings and our team of expert Land Rover Experience instructors will be on hand to provide expert guidance and instruction before departure and on route. Each of our vehicles will be fitted with a two-way radio so our instructors are always contactable during the trip.

    What vehicles will I be driving?

    Range Rover Sport

    Occasionally we may need to change or substitute the vehicles specified, due to circumstances beyond our control and we reserve the right to do so.

    Are the vehicles manual or automatic?

    All vehicles on this programme are automatic.

    Are the vehicles left or right-hand drive?

    The vehicles are a mix of right and left-hand drive. Clients who are not comfortable driving on a specific side of the vehicle are welcome to inform the instructor teams who will do their best to accommodate your requirements.

    What is the minimum age for participation?

    Minimum participation age is 21 with 3 years full licence or 23 with 1 year full licence.

    What type of driver’s licence will I need?

    All drivers must hold a full and valid driving licence. If you hold a UK licence you will be sent a web link to an online form, which you must complete in advance in order to verify the status of your licence. If your licence was issued outside of the UK then you will be required to complete a driving licence declaration form at your welcome briefing. Your driving licence needs to be valid and current and must be brought and produced on the day of the experience.

    All drivers much have at least three (3) years uninterrupted driving experience on a full licence without serious accident or conviction in the last two (2) years. Or at least one (1) year uninterrupted driving experience on a full licence without serious accident or conviction in that time, if a driver is aged 23 years or older. All drivers must have no more than 6 current penalty points on their licence (where applicable) to enable them to participate in any on-road requirements of the course. You must notify us if you have more than 6 penalty points on your driving licence.

    Do I need to have a certain level of physical fitness to take part?

    To participate in the Driving Experience you should ensure that you do not know of any circumstances which would disqualify you from driving such as chronic back problems (or similar conditions), mental conditions which might impair your ability to drive, poor eyesight which doesn’t meet the standards for driving, pregnancy or heart problems.

    How many people are in each vehicle?

    There will be two guests sharing per vehicle.

    How much time will there be behind the wheel?

    There could be up to 4 hours depending on weather conditions.

    If I am travelling by myself will I have my own vehicle?

    No. As a single traveller you will be paired in your vehicle with another guest. You will have your own hotel room throughout.

    Are children allowed to join the Adventure Travel Lapland?

    The Adventure Travel Lapland is not suitable for children due to safety reasons and the extreme climate conditions in the destination.

    What is the maximum group size on each trip?

    To provide a more exclusive and engaging experience, we aim to keep the group size on the Land Rover Adventure Travel Lapland to 10 guests (two per vehicle).

    Which types of beds are available?

    We offer double beds in all rooms. Single or twin beds are not available. We offer the following room types in the different hotels.


      North Trip: Birds Nest, UFO, Cabin, BlueCone, Dragonfly, 7th room

      South Trip: Birds Nest, UFO, Cabin, 7th room, Dragonfly

    Quality Hotel: Superior Double rooms

    ICEHOTEL®: Warm room - Kaamos

    You have the chance to upgrade your stay at the ICEHOTEL® by changing to a cold room (for an extra charge). Availability and costs of the cold room upgrade will be clarified upon request.
    Please note that the room reservation at the Treehotel is based on a first come first served principle.

    Do I require a visa?

    Most countries outside of the EU require a visa for travel to Sweden and the EU. Kindly contact your local consulate to check on your specific requirements. Should you require an invitation to receive your visa, kindly inform Zum goldenen Hirschen x zerotwonine GmbH who will provide you with this. They can be contacted as follows:

    E-mail: or telephone: +49 69 460 97 47 47 (09h00 – 18h00 (CET),
    Monday to Friday, excluding locally relevant holidays. Local operator charges may apply).

    Which currency is used in Sweden?

    The local currency is Swedish Crowns (SEK).

    Whom can I contact if I require assistance with flight bookings or travel insurance?

    Zum goldenen Hirschen x zerotwonine GmbH, our operating partner will gladly assist you with booking your flights and travel insurance. They can be contacted as follows:

    E-mail: or telephone: +49 69 460 97 47 47 (09h00 – 18h00 (CET),
    Monday to Friday, excluding locally relevant holidays. Local operator charges may apply).

    Do I need special clothing?

    The temperature at the driving event may fall to -30°Celsius or lower and we therefore ask you to ensure that you bring appropriate warm, weatherproof clothing and footwear. Clothing is not provided and therefore we recommend that all participants bring the following items:

    • Warm hat
    • Warm gloves
    • Woolly scarf
    • Thermal base layer (long sleeved / long legged)
    • A good insulated or fleece jacket
    • Some additional light-weight layers to add as required
    • Sturdy, comfortable footwear (suitable for driving)
    • Sunglasses

    What is the dress code for evening?

    Evening dress code is casual.

    Am I allowed to bring a camera or video camera?

    Yes of course, but please note that drones are not permitted.