The top performing importers and importer employees of Jaguar sub-Sahara Africa were recognised at a glittering awards banquet in Sandton, Johannesburg in South Africa. Land Rover’s importer partners from its sub-Saharan markets were present at the prestigious Importer of the Year awards, which highlight the stellar efforts in the British brand’s retail network on the continent.
The winners are those retailers that ranked the highest in a number of scoring categories for business performance, including vehicle sales volumes, sales of parts and accessories and maintaining Land Rover’s required customer service standards.
“We have superb relationships with our importers in sub-Sahara Africa. They are the ultimate ambassadors for the Land Rover brand and their passion has helped their success,” said Richard Gouverneur, Managing Director of Jaguar Land Rover South Africa and sub-Sahara Africa. “We’re thrilled to reward the performance of these partners, who do an excellent job of representing this iconic British brand.” Winning the “Importer of the Year” award for Land Rover was RMA Motors Kenya, for the exceptional work it has done in growing the Land Rover brand through excellent sales and customer service.
The awards also recognise individuals who excelled in challenging markets by building awareness of the brand, helping regain premium market share and demonstrating true entrepreneurial spirit. This year, the Land Rover Marketing Award went to Eliza Cooper, of Axess Mauritius. “The Land Rover product portfolios is growing, with excellent new vehicles being introduced to the African market,” said Gouverneur. “And this year we will introduce more products that will delight customers all over the continent.”
List of 2017 Land Rover Importer of the Year Awards:
Land Rover Importer of the Year – RMA Motors Kenya
Most Improved Importer of the Year – PAS Zimbabwe
Marketing Award – Eliza Cooper, Axess Mauritius
Excellence Learner of the Year – Mario Figueiredo, from União Comercial de Automóvies Angola
License to Accessorise – RMA Motors Kenya
Customer First Award - Praveen Kumar Kasturi, Coscharis Motors Nigeria
Customer First Recognition Award – Prem Mackerdhooj, CMC Automobiles Tanzania
Customer Service Importer of the Year Award – Premier Auto Zimbabwe
Land Rover Sales Person of the Year – Namwinga Namusamba, Alliance Motors Zambia
Land Rover Sales Achievement Award – Alliance Motors Zambia